Wednesday, October 28, 2009

Plastic Logic Que Available at B&N

Barnes & Noble announced on Tuesday that Plastic Logic's Que proReader will be sold through Barnes & Noble's retail stores and web site in 2010. A lot of people are excited about the potential of Plastic Logic's device because of its extremely thin profile (1/3 of an inch) and the fact that it may support touch input on the same screen as electronic paper.

I first wrote about Plastic Logic's device back in February, and to be honest not a lot of details have surfaces since then. Still, it will be interesting to see if the 8.5 x 11 inch device works to consumers expectations - which are pretty high right now.

The fact that B&N will be offering two different eReaders, the Nook (see this post), and the Plastic Logic Que is a good move in my opinion. In the absence of good eReader devices its smart to offer consumers choice while attempting to lock them into your own content.

Eventually, these eReaders will be subsumed into the slate computer form factor, and at that time B&N and Amazon.com can focus on content rather than devices. For now however, the focus on devices makes sense.

Here is an old video of Plastic Logic's device from back in February.


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